overview

The PureMadi ceramic water filter is a point-of-use water treatment technology. This means the filtration process takes place in the home, close to the point of consumption, thereby reducing the risks of contamination during storage and minimizing the time spent seeking out clean water sources. We sell the ceramic filter along with a lower receptacle that stores and dispenses the purified water.  The filter sits within the lower receptacle, which allows the water that passes through the ceramic to be safely stored at the bottom of the receptacle and out of reach of recontamination. The lower receptacle has a spigot so users can easily access their clean water as needed.

The filter effectively cleans water in two ways: filtration and disinfection. Physical filtration occurs when the water passes through small pores in the ceramic, which block bacteria and particles.  Natural chemical disinfection occurs when the water passes through the filter and has contact with the applied silver technology.

The combined purification techniques result in

99% bacterial removal

from the water. Learn More.

Where are we located?

PureMadi currently operates a filter production facility in Hammanskraal, South Africa. The facility is locally staffed and has an independent manager who leads active communication between the facility and the PureMadi board and partners.